Following a legal ruling, ODDSET, the branch of the German Lotto that handles sports betting, is no longer able to advertise in the World Cup stadiums. As a result, the company has generously decided to support SOS Children by donating its advertising space to the “6 villages for 2006” campaign.
The charity's Chief Executive, Andrew Cates said "Being involved in the World Cup is a wonderful opportunity for SOS Children and this donation by ODDSET, which will allow the billions of football fans around the world watching the tournament to find out more about the plight of orphaned children and SOS Children’s invaluable work."
President of the Organising Committee Franz Beckenbauer welcomed the cooperation between ODDSET and SOS Children's Villages. Once again, he praised "6 villages for 2006": "I think that it is a remarkable campaign. ODDSET has made a virtue of necessity and is putting the World Cup slogan 'A time to make friends' into practice."